Small And Midsize Luxury Car Sales In America – February 2016 YTD


2015 Volvo S60

Car sales are falling.

The U.S. auto industry set sales records in calendar year 2015, but the record-setting volume wasn’t powered by passenger cars. Instead, pickup trucks and SUVs/crossovers powered the auto industry to record-setting volume.

U.S. Vehicle Sales Rankings By Model – February 2016 YTD
U.S. Car Sales Rankings By Model – February 2016 YTD

As a follow-up to the record-setting year of 2015, U.S. auto sales are up 3.4% and surged by nearly 7% to the best February since 2001 last month. But again, traditional cars simply aren’t the reason for growth. More specifically, luxury cars are particularly worthy of blame. Car volume is down 4.3% this year; down 0.4% in February. But premium brand passenger car volume tumbled 14.5% in February and plunged 17.2% in 2016’s first two months.

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USA luxury car sales chart February 2016
Click Chart To Expand

Rare is the entry level luxury car that isn’t selling less often – way less often –  in 2016 than in 2015. From the top sellers, Mercedes-Benz’s C-Class and BMW’s 3-Series, through to niche models like the BMW i3 and Lexus CT200h , on to mid-tier players such as the Audi A3 and Lexus IS, almost everything is falling. 

Move up a class and the story is much the same: Mercedes-Benz E-Class, BMW 5-Series, Audi A6? Down. 

Through the first two months of 2015, 13.5% of the passenger cars sold in America were sold by premium auto brands. Their market share is down to 11.7% in 2016.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are sortable, so you can rank luxury brand cars any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • February 2017 • March 2016 • January 2016February 2015

Small/Entry 
Luxury Car
February
2016
February
2015
%
Change
2016
YTD
2015
YTD
%
Change
1500
959 56.4% 2733 1951 40.1%
3080
3419 -9.9% 5319 6311 -15.7%
4 -100% 10 -100%
2183
2279 -4.2% 4331 4662 -7.1%
Audi A4  ^
1951
1924 1.4% 3425 3714 -7.8%
602
831 -27.6% 1117 1674 -33.3%
1085
523 107% 1795 898 99.9%
4595
6004 -23.5% 7882 10,747 -26.7%
2683
2744 -2.2% 4515 5349 -15.6%
248
1089 -77.2% 430 1759 -75.6%
1591
2028 -21.5% 2658 3785 -29.8%
16
1643 -99.0% 26 2672 -99.0%
3364
3649 -7.8% 6278 6615 -5.1%
172
346 -50.3% 304 812 -62.6%
762
978 -22.1% 1384 1983 -30.2%
2961
3383 -12.5% 5139 6758 -24.0%
920
984 -6.5% 1675 1831 -8.5%
37
109 -66.1% 95 349 -72.8%
6102
7072 -13.7% 11,181 13,308 -16.0%
1474
2606 -43.4% 4642 5097 -8.9%
823
1203 -31.6% 1278 2574 -50.3%
42
80
252
339 -25.7% 399 631 -36.8%
154
70 120% 230 98 135%
Total
36,597
44,186 -17.2% 66,916 83,588 -19.9%

Midsize Luxury Car
February
2016
February
2015
%
Change
2016
YTD
2015
YTD
%
Change
103
173 -40.5% 201 349 -42.4%
22 -100% 40 -100%
1064
1282 -17.0% 1905 2484 -23.3%
429
229 87.3% 861 514 67.5%
2758
3606 -23.5% 6553 6965 -5.9%
1461
1438 1.6% 2474 3136 -21.1%
1813
1960 -7.5% 3626 3842 -5.6%
286
207 38.2% 457 427 7.0%
494
707 -30.1% 986 1334 -26.1%
790
703 12.4% 1516 1347 12.5%
83
62 33.9% 151 181 -16.6%
3826
4192 -8.7% 7226 8272 -12.6%
1167
1851 -37.0% 2465 3530 -30.2%
599
559 7.2% 1137 1204 -5.6%
2128
1834 16.0% 4074 3664 11.2%
2700
2752 -1.9% 5490 7494 -26.7%
43
70 -38.6% 84 282 -70.2%
287
316 -9.2% 539 646 -16.6%
Total
17,903
21,963 -18.5% 39,745 45,711 -13.1%

Source: Automakers & ANDC
* vehicle also displayed in another GCBC segment breakdown
^ A4 includes Allroad, without which A4 sales were up 4.8% to 1827 in February; down 4.7% to 3152 YTD.
° Mercedes-Benz USA began combining E-Class and CLS-Class sales with their February report.
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains why you’ll see the Acura ILX here but also with mainstream cars like the Buick Verano, too, and the Audi A5 is also displayed with coupes and convertibles… because readers have wanted it both ways. Hyundai USA, not GoodCarBadCar, chooses to combine sales figures for the Genesis sedan and Genesis Coupe, forcing us to include the Genesis with volume-brand cars on pricing grounds before we even get to the “brand status” issue. The K900, Equus, and XTS are here not because of their size but because of their price points, their lack of direct comparability with the Mercedes-Benz S-Class. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.

RECOMMENDED READING
Small & Midsize Luxury Car Sales In America – February 2017
Small & Midsize Luxury Car Sales In America – March 2016 YTD
Small & Midsize Luxury Car Sales In America – January 2016
Small & Midsize Luxury Car Sales In America – February 2015
Top 20 Best-Selling Cars In America – February 2016
U.S. Auto Sales Brand Rankings – February 2016
Large Luxury Car Sales In America – February 2016 YTD