Top 20 Worst-Selling Vehicles In America – October 2015


2014 Fiat 500L

The Fiat 500L wasn’t really a car anybody has asked for. 

Check that: some of the people who liked the Fiat 500 wanted a bigger version of that car, a stylish, obviously Italian, fun-to-drive Kia Soul fighter. But what they got was an ugly, obvious afterthought that isn’t fun to drive. 

As a result, very few people purchased the Fiat 500L. Fiat never once sold more than 1500 copies of the 500L in a single month in America. 

Then the Fiat 500X arrived. Granted, the 500X still misses the target just a little bit. It’s more obviously a crossover alternative to the Honda HR-V, Mazda CX-3, and Chevrolet Trax – and its Jeep Renegade sibling – but the 500X may appear to be too delicate, too soft, too style-centric. Only 5634 copies of the 500X have been sold in its short tenure, but now that it’s become more readily available, 2178 copies of the 500X found homes in October. 

U.S. Vehicle Sales Rankings By Model – October 2015 YTD

Consequently, the 500L, never desirable to begin with, plunged 68% to only 293 units and ranked among the worst-selling vehicles in America in October 2015, alongside discontinued models like the Toyota FJ Cruiser, Mazda 2, Acura TL, and Scion xD; supercars like the Nissan GT-R and Audi R8; soon-to-be-replaced vehicles like the BMW X1 and 7-Series; and the Honda Fit.

As for the Fit’s sharp 80% drop, read last month’s TTAC article to learn more about the how and why.

You can always select a make and model at GCBC’s Sales Stats page to find historical monthly and yearly sales figures from both Canada and the United States. Pertinent links are clickable at the bottom of this post, but you can also find related links at the Best Sellers page.

October 2016 • November 2015 • September 2015October 2014

Rank
Worst-Selling Vehicle 
By Percentage Decline
%
Change
October
2015
October
2014
#1
Toyota FJ Cruiser
-99.9% 1 949
#2
Mazda 2
-99.8% 1 457
#3
Acura TL
-99.0% 1 105
#4
Scion xD
-98.7% 6 472
#5
Dodge Avenger
-98.3% 23 1347
#6
Infiniti Q40
-97.4% 33 1258
#7
Acura TSX
-93.8% 3 48
#8
Nissan Cube
-93.4% 14 213
#9
Scion iQ
-93.3% 8 119
#10
Mercedes-Benz SLS AMG
-90.9% 1 11
#11
Mini Paceman
-87.4% 23 183
#12
Jaguar XK
-87.0% 10 77
#13
Mercedes-Benz M-Class
-81.5% 704 3797
#14
Honda Fit
-80.1% 1363 6851
#15
Honda Insight
-76.1% 53 222
#16
BMW X1
-71.0% 601 2073
#17
Fiat 500L
-68.1% 293 919
#18
BMW 7-Series
-63.2% 618 1680
#19
Nissan GT-R
-58.6% 58 140
#20
Audi R8
-57.5% 17 40

Rank
Worst-Selling Vehicle
By Volume
October
2015
October
2014
%
Change
T1
Acura TL
1 105 -99.0%
T1
Mazda 2
1 457 -99.8%
T1
Mercedes-Benz SLS AMG
1 11 -90.9%
T1
Toyota FJ Cruiser
1 949 -99.9%
#5
Mercedes-Benz GLC-Class
2
#6
Acura TSX
3 48 -93.8%
#7
Scion xD
6 472 -98.7%
#8
Scion iQ
8 119 -93.3%
#9
Mitsubishi i MiEV
9 17 -47.1%
#10
Jaguar XK
10 77 -87.0%
#11
Nissan Cube
14 213 -93.4%
#12
Audi R8
17 40 -57.5%
#13
Mini Paceman
23 183 -87.4%
#14
Dodge Avenger
23 1347 -98.3%
#15
Infiniti Q40
33 1258 -97.4%
#16
Toyota Mirai
34
#17
Honda Insight
53 222 -76.1%
#18
Volvo S60 Cross Country
57
#19
Nissan GT-R
58 140 -58.6%
#20
Dodge Viper
60 80 -25.0%

Source: Automakers & ANDC
Vehicles which sold at least once in October 2014 but not at all in October 2015: Chevrolet Avalanche, Chevrolet Captiva Sport, Acura ZDX, Honda Ridgeline, Land Rover LR2, Mercedes-Benz CL-Class, Subaru Tribeca, Porsche 918 Spyder, Volvo C30, Volvo C70.
Aston Martin, Ferrari, Lamborghini, Lotus, Rolls-Royce do not release monthly sales data. Bentley and Maserati do not report model-specific sales data.

RECOMMENDED READING
Top 20 Worst-Selling Vehicles In America – September 2016
Top 20 Worst-Selling Vehicles In America – November 2015
Top 20 Worst-Selling Vehicles In America – September 2015
Top 10 Worst-Selling Vehicles In America – October 2014
U.S. Auto Sales Brand Rankings – October 2015 YTD
Top 30 Best-Selling Vehicles In America – October 2015