Top 15 Best-Selling Luxury Vehicles In America – September 2015


2015 Mercedes-Benz C-Class sedan
Mercedes-Benz finished September as America’s top-selling premium auto brand after Lexus wore the crown in both July and August. 
Through the first three quarters of 2015, the race between the top three brands is tight. Mercedes-Benz’s non-Sprinter sales are up 7% to 249,890, just 66 sales behind BMW’s 249,956-unit tally. 

U.S. Vehicle Sales Rankings By Model – August 2015 YTD

Lexus, meanwhile, is growing faster than either of the two Germans, but its 12% rise to 247,445 units places Toyota’s premium brand 2511 sales back of BMW.

USA luxury auto brand market share chart September 2015
Click Chart To Expand

Not surprisingly, BMW, Mercedes-Benz, and Lexus build America’s three top-selling premium brand vehicles. Combined sales of the 3-Series, C-Class, and RX rose 12% to  24,564 units in September.

Measured by percentage change, Land Rover, Infiniti, Audi, and Lexus are among the eight fastest-growing auto brands in America so far this year. 

In a market that’s grown 4% over the course of the first nine months of 2015, those brands are jointly up 13% to 538,819 units, or 4.1% of the industry’s total volume. 

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC’s Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

September 2016 • October 2015 • August 2015September 2014

Rank
Premium Brand Vehicle
September 2015
September
2014
% Change
2015
YTD
2014
YTD
% Change
#1
BMW 3-Series
9145 8270 10.6% 69,820 66,777 4.6%
#2
Lexus RX
7759 7453 4.1% 69,922 76,216 -8.3%
#3
Mercedes-Benz C-Class
7660 6285 21.9% 64,535 50,170 28.6%
#4
Cadillac SRX
6849 3700 85.1% 50,712 41,708 21.6%
#5
Lexus ES
5195 4164 24.1% 44,900 34,823 28.9%
#6
Audi Q5
5149 3240 58.9% 36,566 30,114 21.4%
#7
Acura TLX
4753 3884 22.4% 34,808 6170 464%
#8
Acura MDX
4313 4864 -11.3% 43,457 47,308 -10.0%
#9
Mercedes-Benz E-Class
4173 4884 -14.6% 35,325 52,609 -32.9%
#10
BMW 5-Series
4059 1407 188% 33,838 39,168 -13.6%
#11
Acura RDX
3848 3230 19.1% 38,502 33,095 16.3%
#12
Infiniti QX60
3845 2182 76.2% 29,378 22,613 29.9%
#13
Infiniti Q50
3557 2742 29.7% 31,603 25,864 22.2%
#14
Mercedes-Benz GLE-Class
3492 5294
#15
Lexus IS
3152 3611 -12.7% 35,389 37,038 -4.5%

For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, and Lotus don’t report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don’t sell vehicles with base prices higher than $40K.

Rank
Vehicles With Base Prices Above $45K
September 2015
September
2014
% Change
2015
YTD
2014
YTD
% Change
#1
Chevrolet Tahoe
6119 5691 7.5% 64,728 70,528 -8.2%
#2
Mercedes-Benz E-Class
4173 4884 -14.6% 35,325 52,609 -32.9%
#3
BMW 5-Series
4059 1407 188% 33,838 39,168 -13.6%
#4
GMC Yukon
3963 3226 22.8% 30,011 30,684 -2.2%
#5
Chevrolet Suburban
3521 4101 -14.1% 35,715 38,588 -7.4%
#6
Mercedes-Benz GLE-Class
3492 5294
#7
Ford Expedition
3489 3598 -3.0% 30,483 32,691 -6.8%
#8
GMC Yukon XL
3027 2165 39.8% 20,939 21,928 -4.5%
#9
Cadillac Escalade
2809 3518 -20.2% 25,132 21,402 17.4%
Cadillac Escalade *
1628 2290 -28.9% 14,977 13,705 9.3%

Cadillac Escalade ESV *
1181 1228 -3.8% 10,153 7647 32.8%

Cadillac Escalade EXT *
2 50 -96.0%
#10
Chevrolet Corvette
2572 2467 4.3% 26,398 25,950 1.7%
#11
BMW X5
2525 4398 -42.6% 40,490 33,021 22.6%
#12
Mercedes-Benz GL-Class
2448 2154 13.6% 19,329 17,728 9.0%
#13
Mercedes-Benz S-Class
1956 1909 2.5% 15,994 16,915 -5.4%
#14
Audi Q7
1941 1365 42.2% 14,421 13,105 10.0%
#15
Audi A6
1713 1510 13.4% 17,072 17,167 -0.6%

Source: Automakers & ANDC
* Escalade breakdown by variant
$45,000 USD (before delivery) is an arbitrary borderline, but if GCBC was to follow this system of designating only expensive vehicles as luxury vehicles, adding approximately $15,000 to the average new car transaction price seemed like a fitting place to begin. Plenty of less expensive vehicles with specific models feature prices above $45,000 – M, RS, and AMG models come to mind, specifically – but in the case of the second list, we know that none of the registrations were of cars priced at $32,750, as would be the case with the new BMW 320i, which costs less than a Honda Accord V6 Touring. 

RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In America – September 2016
Top 15 Best-Selling Luxury Vehicles In America – October 2015
Top 15 Best-Selling Luxury Vehicles In America – August 2015
Top 15 Best-Selling Luxury Vehicles In America – September 2014