Sporty Car Sales In America - August 2015 YTD

2017 Porsche 911 cutaway
Ford Mustang volume continues to jump far past 2014's sales pace, with a 70% year-over-year improvement in August 2015 resulting in a 53% uptick through the first eight months of U.S. sales.

The Mustang, second fiddle to the Chevrolet Camaro since 2010, is taking advantage of its own newness and the Camaro's age. Chevrolet has revealed the sixth-gen Camaro, but the new Camaro isn't on sale yet. Mustang volume through the end of August 2015 is 30,471 units stronger than the Camaro's total.

USA sports car sales chart August 2015
Click Chart To Expand
Jaguar recently announced pricing changes and equipment alterations across its lineup, not just with the failing XJ and XF sedans but also the new XE sedan – which will be far more affordable than anticipated – and the company's biggest hit, the F-Type. 

While U.S. sales of the on-hiatus Audi TT, BMW Z4, Mercedes-Benz SLK, and Porsche Boxster decline in 2015, F-Type sales continue to increase. 3013 copies of the F-Type have been sold so far this year, more than any of those cars. 

Granted, combined Boxster/Cayman sales are significantly greater – as is total 911 volume – but the F-Type's ability to sell at high prices in relatively high numbers is a major feat for Jaguar, a minor auto brand in the grand scheme of things.

Speaking of the 911, by model year 2017, all 911s will be turbos. Note, not all 911s will be 911 Turbos, and they certainly won't all wear the badge. But the naturally-aspirated engines are out, a 3.0L twin-turbo is in.


U.S. Vehicle Sales Rankings By Model - August 2015 YTD
U.S. Car Sales Rankings By Model - August 2015 YTD


You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC's Sales Stats page. These tables are now sortable, so you can rank sports cars, coupes, and GTs any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • August 2016 • September 2015 • July 2015August 2014
American Muscle
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
6236
8134-23.3%56,298 64,767-13.1%
5235
418225.2%47,397 34,75736.4%
9997
587870.1%86,76956,67353.1%
---
---
--------- --- ---
Total
21,468
18,19418.0%190,464 156,197 21.9%

Euro Sports Cars
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
75
------443------
309
86259%3331056-68.5%
123
1147.9%13131447-9.3%
436
37815.3%3013 261615.2%
394
34115.5%2798 3106-9.9%
274
347-21.0%2082 2749-24.3%
497
28077.5%2415 23234.0%
---
---
--------- --- ---
Total
2108
154636.3%12,397 13,297 -6.8%

Misc. Sporty Cars
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
1043
1813-42.5%886711,961-25.9%
1024
65755.9%7394456362.0%
2725
26791.7%23,82623,483 1.5%
333
342-2.6%1895 2697 -29.7%
311
602-48.3%29225304-44.9%
1337
------9299 ------
1344
379255%5128 344149.0%
635
691-8.1%5309 5441-2.4%
960
1429-32.8%7766 10,262 -24.3%
498
720-30.8%3832 5739-33.2%
3367
1474128%22,118 16,71432.3%
208
302-31.1%18002603-30.8%
1907
2026-5.9%14,992 10,52442.5%
436
------2239 1514,827%
---
13-100%7769-99.1%
---
---
--------- --- ---
Total
16,128
13,12722.9%117,394 103,516 13.4%

Warm Hatches
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
2054
3329-38.3%19,40323,879 -18.7%
2276
2981-23.7%15,53720,188 -23.0%
3429
236644.9%28,46618,449 54.3%
1534
2128-27.9%12,317 13,056 -5.7%
2127
2905-26.8%17,52721,485 -18.4%
---
---
--------- --- ---
Total
11,420
13,709-16.7%93,250 97,057 -3.9%

Premium Sporty Cars
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
35
50-30.0%439525-16.4%
210
92233%1160912,789%
45
196-77.0%704774-9.0%
40
385.3%4544383.7%
15
136-89.0%264 1093-75.8%
1
3-66.7%7 15-53.3%
87
------783 ------
1
17-94.1%54171-68.4%
342
3148.9%28733174-9.5%
---
26-100%27 204-86.8%
65
208-68.8%8918593.7%
939
1015-7.5%6789 7032-3.5%
22
1546.7%197 19937%
---
---
--------- --- ---
Total
1802
2027-11.1%14,642 14,313 2.3%
Source: Automakers & ANDC
* indicates a vehicle which is also shown in another GCBC segment breakdown
^ BMW USA, not GoodCarBadCar, has chosen to combine sales figures of the 1-Series and 2-Series.
Clearly GoodCarBadCar is not suggesting that the cars in the tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don't know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above. The BMW 6-Series has been removed from the premium list because we don't use this space as a showcase for sedans (unless automakers release data for high-end sporting models like the Lexus ISF, as Toyota Canada does) and the 6-Series lineup now relies heavily on a sedan variant. GoodCarBadCar is always open to hearing about the ways you would break down segments, so feel free to get in touch. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. Sales data for brands such as Aston Martin, Ferrari, Lamborghini, Lotus, Rolls-Royce etc. are unfortunately not broken down by model. ANDC estimates say sales for those brands during the first eight months of 2015 were 680, 1416, 504, 100, and 760, respectively. Tesla, unfortunately, doesn't release model-specific monthly U.S. sales data, but HybridCars.com estimates 1600 August Tesla sales; 15,300 YTD.

RECOMMENDED READING
Sporty Car Sales In America - August 2016 YTD
Sporty Car Sales In America - September 2015 YTD
Sporty Car Sales In America - July 2015 YTD
Sporty Car Sales In America - August 2014 YTD
Top 20 Best-Selling Cars In America - August 2015
U.S. Auto Sales Brand Rankings - August 2015 YTD

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