Sporty Car Sales In Canada - August 2015 YTD

2016 Mazda MX-5 Miata red roof up
With two months under its belt, Mazda's fourth-generation, ND, 2016 MX-5 Miata has produced little more than 150 Canadian sales, a tiny number for a car which attracted more than 160 sales in a single month as recently as July 2012.

South of the border, the real MX-5 action is picking up. Although auto sales in the United States are only about nine or ten times stronger than they are in Canada, MX-5 Miata sales were 18 times stronger in the U.S. than in Canada in August.


Canada Vehicle Sales Rankings By Model - August 2015 YTD
Canada Car Sales Rankings By Model - August 2015 YTD


The last time Mazda USA produced five digit annual figures, in 2008, sales were only eight times stronger in the U.S. than in Canada.

Canada sports car sales chart August 2015
Click Chart To Expand
Mazda Canada likely wishes supply was stronger, but the summer convertible rush may be over before the brand can take advantage of the freshness of the new car. 

Meanwhile, while Mazda attracted only 76 buyers in August, a wide variety of sports cars produced greater Canadian sales volume: Mustang, Boxster/Cayman, 2-Series, Corvette, Genesis Coupe, and FR-S, just to name a few.

You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC's Sales Stats page. These tables are now sortable, so you can rank sports cars, coupes, GTs, roadsters, and convertibles any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • August 2016 • September 2015 • July 2015August 2014
American Muscle
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
215
2017.0%2221 2487-10.7%
188
91107%2297 116896.7%
520
44516.9%5494409934.0%
---
---
--------- --- ---
Total
923
73725.2%10,012 7754 29.1%

Euro Sports Cars
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
27
------74------
39
2369.6%132240-45.0%
6
7-14.3%90135-33.3%
31
42-26.2%353 3336.0%
21
29-27.6%219 280-21.8%
51
3641.7%286 2734.8%
34
2536.0%193 197-2.0%
---
---
--------- --- ---
Total
209
16229.0%1347 1458 -7.6%

Misc. Sporty Cars
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
116
253-54.2%11951650-27.6%
---
------3250.0%
120
8934.8%1043466124%
356
3472.6%3503209867.0%
155
75107%1459964 51.3%
---
---------14 ---
1
16-93.8%46 72 -36.1%
95
116-18.1%8171180-30.8%
40
54-25.9%310319-2.8%
128
------622 ------
76
37105%423 451-6.2%
74
34118%481 31254.2%
143
180-20.6%1003 1185 -15.4%
64
76-15.8%664 750-11.5%
261
2542.8%2096 188911.0%
37
41-9.8%3683524.5%
160
313-48.9%1872 141032.8%
---
---
--------- --- ---
Total
1826
1885-3.1%15,905 13,114 21.3%

Warm Hatches
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
296
489-39.5%22004472 -50.8%
214
384-44.3%23032541 -9.4%
404
200102%35161954 79.9%
95
121-21.5%808 854 -5.4%
183
12645.2%18141445 25.5%
---
---
--------- --- ---
Total
1192
1320-9.7%10,641 11,266 -5.5%

Premium Sporty Cars
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
3
6-50.0%8591-6.6%
1
10-90.0%2428-14.3%
4
6-33.3%1058031.3%
---
5-100%24 67-64.2%
---
--------- 1-100%
13
------91 ------
27
2317.4%232280-17.1%
---
4-100%--- 35-100%
8
9-11.1%9499-5.1%
64
65-1.5%640 5849.6%
---
3-100%18 3500%
---
---
--------- --- ---
Total
120
131-8.4%1313 1268 3.5%
Source: Automakers & Global Automakers Of Canada
^ Mini sales include everything except the Countryman.
* also included in another GCBC segment breakdown
GCBC isn't here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains why you'll see the Audi A5 here and with luxury cars, because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. Clearly GoodCarBadCar is not suggesting that the cars in the tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don't know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above. GoodCarBadCar is always open to hearing about the ways you would break down segments, so feel free to get in touch.

RECOMMENDED READING
Sporty Car Sales In Canada - August 2016
Sporty Car Sales In Canada - September 2015 YTD
Sporty Car Sales In Canada - July 2015 YTD
Sporty Car Sales In Canada - August 2014 YTD
Top 20 Best-Selling Cars In Canada - August 2015
Canada Auto Sales Brand Rankings - August 2015 YTD

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