Small And Midsize Luxury SUV Sales In Canada – August 2015 YTD


By far the best-selling Volvo in Canada in August 2015, the new XC90 posted a 246% year-over-year increase last month. 

With 190 units sold, the XC90 wasn’t among the top premium brand SUV sellers, and it was well back of top rivals like the BMW X5 and Mercedes-Benz M-Class. 

Moreover, the XC90 still isn’t back to the pace it achieved between 2003 and 2006, when an average of 210 were sold each month in Canada. 

But it’s early days, and the XC90 is scarcely seen on Volvo dealer lots. As availability ramps up, so too will the sight of XC90s in parking lots and highways and driveways cause luxury SUV buyers to notice that there’s a handsome new Volvo available.

Meanwhile, another luxury SUV is regaining strength after transitioning out of first-gen form. The new Ford Edge-based Lincoln MKX was once again Lincoln’s best seller in Canada last month. 

Taking over from the still fresh MKC, which slid 39% as the MKX became more readily available, the bigger of Lincoln’s two two-row crossovers produced 324 August sales, 46% of the Lincoln brand’s monthly sales tally.

Canada Vehicle Sales Rankings By Model – August 2015 YTD
Canada SUV/Crossover Sales Rankings By Model – August 2015 YTD

Neither the XC90 nor the MKX are high-ranking premium utilities. The Audi Q5 is Canada’s best-selling luxury SUV/crossover. Q5 sales jumped 10% to 759 units in August. Lexus sold 609 copies of the RX in a down month as the brand prepares to launch a new model. As Mercedes-Benz turns the M-Class into the GLE-Class and launches a GLE “coupe”, sales jumped 37% to 696 units, second among all premium utilities last month.

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Canada luxury SUV sales chart August 2015
Click Chart To Expand

But good looks, new technology, and an air of freshness are casting a pleasing glow on the XC90 and MKX. You’ll recall that the duo were former relatives. Along with Land Rover, Jaguar, and Aston Martin, Volvo and Lincoln were part of Ford Motor Company’s Premiere Automotive Group. Jacques Nasser, the man who created PAG, is now head of BHP Billiton.

You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank luxury SUVs and crossovers any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • August 2016 • September 2015 • July 2015August 2014

Compact
Luxury SUV
August
2015
August
2015
%
Change
2015
YTD
2014
YTD
%
Change
325
282 15.2% 2273 282 706%
209
149 40.3% 1933 1890 2.3%
349 2217
Total
883
431 105% 6423 2172 196%

Small
Luxury SUV
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
642
443 44.9% 5039 4379 15.1%
759
692 9.7% 5200 5180 0.4%
332
407 -18.4% 3003 3522 -14.7%
88
69 27.5% 733 110 566%
175
163 7.4% 1292 1246 3.7%
94
247
55 -100% 80 397 -79.8%
224
160 40.0% 1543 1126 37.0%
578
3569
217
358 -39.4% 1995 660 202%
440
321 37.1% 3581 3404 5.2%
241
199 21.1% 1432 662 116%
123
122 0.8% 1204 1000 20.4%
Total
3913
2989 30.9% 28,918 21,686 33.3%

Midsize Luxury SUV
August
2015
August
2014
%
Change
2015
YTD
2014
YTD
%
Change
472
542 -12.9% 3492 3973 -12.1%
1 5 -80.0%
201
152 32.2% 1285 1316 -2.4%
415
282 47.2% 3390 3888 -12.8%
94
54 74.1% 775 381 103%
560
344 62.8% 3359 2937 14.4%
317
280 13.2% 2427 2255 7.6%
41
52 -21.2% 363 303 19.8%
81
36 125% 467 270 73.0%
153
194 -21.1% 1604 1771 -9.4%
45
25 80.0% 442 365 21.1%
609
684 -11.0% 4440 5113 -13.2%
25
15 66.7% 167 198 -15.7%
324
261 24.1% 1319 1910 -30.9%
696
509 36.7% 3929 3770 4.2%
216
148 45.9% 1641 1428 14.9%
225
229 -1.7% 1432 1434 -0.1%
25
35 -34.3% 307 351 -12.5%
190
55 246% 441 268 64.6%
Total
4689
3897 20.3% 31,281 31,936 -2.0%

Source: Automakers & Global Automakers Of Canada
* indicates a vehicle which is also shown in another GCBC segment breakdown
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains you’ll see the XC70 listed with luxury cars as well as with SUVs and crossovers and the Touareg with luxury SUVs and mainstream SUVs… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.

RECOMMENDED READING
Small & Midsize Luxury SUV Sales In Canada – August 2016 YTD
Small & Midsize Luxury SUV Sales In Canada – September 2015 YTD
Small & Midsize Luxury SUV Sales In Canada – July 2015 YTD
Small & Midsize Luxury SUV Sales In Canada – August 2014 YTD
Top 20 Best-Selling SUVs In Canada – August 2015
Canada Auto Sales Brand Rankings – August 2015 YTD
Large Luxury SUV Sales In Canada – August 2015 YTD