Sporty Car Sales In America – March 2015 YTD


2015 Ford Mustang 5.0

Ford reported in March 2015 the best U.S. Ford Mustang sales month since June 2007, when 12,781 Mustangs were sold in America. 

U.S. Vehicle Sales Rankings By Model – March 2015 YTD
U.S. Car Sales Rankings By Model – March 2015 YTD

That June 2007 figure actually represented a 16% year-over-year drop. Sales of the new-for-2015 Mustang jumped 36% compared with March 2014, when Ford was still selling the previous-generation model.

USA sports car sales chart March 2015
Click Chart To Expand

The Mustang therefore outsold the Chevrolet Camaro and the better-selling Dodge Challenger – combined – in March 2015. Camaro volume dropped 31% as we approach the introduction of a new sixth-gen model next year. The Challenger, refreshed for 2015, posted its sixth consecutive year of U.S. sales growth in 2014. Through the first-quarter of 2015, Challenger volume is up 45%.

No other sporting vehicles even approach the volume achieved by America’s muscle car trio. Positive reports were nevertheless issued by the vehicles as varied as the BMW 2-Series (up 124%), Volkswagen Golf GTI and Golf R, Subaru WRX/STi, the broad Mini Cooper range, and the Nissan GT-R.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank sports cars, coupes, and GTs any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • March 2016 • April 2015 • February 2015March 2014

American Muscle
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
5956
8624 -30.9% 17,320 19,568 -11.5%
6110
4882 25.2% 15,957 11,034 44.6%
12,663
9305 36.1% 29,811 19,596 52.1%
Total
24,729
22,811 8.4% 63,088 50,198 25.7%

Euro Sports Cars
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
73
217
1
152 -99.3% 11 383 -97.1%
422
592 -28.7% 802 849 -5.5%
335
287 16.7% 1058 786 34.6%
343
445 -22.9% 817 995 -17.9%
224
329 -31.9% 633 933 -32.2%
244
288 -15.3% 780 922 -15.4%
Total
1642
2093 -21.5% 4318 4868 -11.3%

Misc. Sporty Cars
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
1303
1536 -15.2% 2977 3491 -14.7%
1249
557 124% 2147 904 138%
3785
3480 8.8% 8517 8179 4.1%
255
354 -28.0% 626 939 -33.3%
368
594 -38.0% 1180 1418 -16.8%
1201
3032
532
751 -29.2% 1381 1256 10.0%
1 -100%
759
793 -4.3% 1767 1734 1.9%
893
1464 -39.0% 2445 3425 -28.6%
495
857 -42.2% 1159 2066 -43.9%
2471
2181 13.3% 7621 5515 31.7%
213
328 -35.1% 487 708 -31.2%
1997
1012 97.3% 5754 2770 108%
478
4 11,850% 840 14 5900%
1
148 -99.3% 7 416 -98.3%
Total
16,000
14,059 13.8% 39,940 32,836 21.6%

Warm Hatches
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
3276
3316 -1.2% 7995 8473 -5.6%
2380
2782 -14.5% 5237 6686 -21.7%
4175
1625 157% 9295 3946 136%
1777
1860 -4.5% 4373 4330 1.0%
2444
3432 -28.8% 5735 8167 -29.8%
Total
14,052
13,015 8.0% 32,635 31,602 3.3%

Premium Sporty Cars
March
2015
March
2014
%
Change
2015
YTD
2014
YTD
%
Change
69
74 -6.8% 170 225 -24.4%
143
341
92
81 13.6% 311 180 72.8%
50
67 -25.4% 175 158 10.8%
66
231 -71.4% 154 424 -63.7%
1
2 -50.0% 4 4 0.0%
33
28 17.9% 52 76 -31.6%
403
453 -11.0% 1044 1145 -8.8%
8
22 -63.6% 16 79 -79.7%
175
119 47.1% 394 264 49.2%
836
887 -5.8% 2521 2535 -0.6%
10
58
Total
1886
1964 -4.0% 5240 5090 2.9%

Source: Automakers & ANDC
* indicates a vehicle which is also shown in another GCBC segment breakdown
^ BMW USA, not GoodCarBadCar, has chosen to combine sales figures of the 1-Series and 2-Series.
Clearly GoodCarBadCar is not suggesting that the cars in the tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don’t know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above. The BMW 6-Series has been removed from the premium list because we don’t use this space as a showcase for sedans (unless automakers release data for high-end sporting models like the Lexus ISF, as Toyota Canada does) and the 6-Series lineup now relies heavily on a sedan variant. GoodCarBadCar is always open to hearing about the ways you would break down segments, so feel free to get in touch. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. Sales data for brands such as Aston Martin, Ferrari, Lamborghini, Lotus, Rolls-Royce etc. are unfortunately not broken down by model. ANDC estimates say sales for those brands in the first-quarter of 2015 were 309, 531, 189, 45, and 285, respectively. Tesla, unfortunately, doesn’t release model-specific monthly U.S. sales data, but HybridCars.com estimates 2000 March Tesla sales; 4900 YTD.

RECOMMENDED READING
Sporty Car Sales In America – March 2016 YTD
Sporty Car Sales In America – April 2015 YTD
Sporty Car Sales In America – February 2015 YTD
Sporty Car Sales In America – March 2014 YTD
Top 20 Best-Selling Cars In America – March 2015
U.S. Auto Sales Brand Rankings – March 2015 YTD