Top 15 Best-Selling Luxury Vehicles In America – March 2015


2016 Cadillac CT6
A 47% year-over-year increase propelled the BMW 3-Series (and its 4-Series offshoot) to 14,835 U.S. sales in March 2015, tops among premium brand vehicles last month and better than the totals achieved by brands like Acura, Cadillac, Infiniti, Lincoln, Land Rover, Volvo, and Porsche.

U.S. Vehicle Sales Rankings By Model – March 2015 YTD

Lexus’s RX, introduced yesterday in fourth-gen form at the auto show in New York, slid 8% in March but still easily conquered all premium utility vehicles. 

RX sales are up 5% this year even with competition from the smaller NX, America’s 15th-best-selling premium brand nameplate in March, stealing attention. 

Also newly introduced in New York was Cadillac’s next flagship, the CT6, which is not to be mistaken with the smaller CTS. The only Cadillac in the top 15 in March was the SRX crossover. Cadillac sold 5998 cars in total in March, down 26%.

Among vehicles with base prices of at least $45,000, four of March’s nine best sellers are GM SUVs.

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC’s Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

March 2016 • April 2015 • February 2015March 2014

Rank
Premium Brand Vehicle
March 2015
March
2014
% Change
2015
YTD
2014
YTD
% Change
#1
BMW 3-Series & 4-Series *
14,835 10,120 46.6% 30,931 24,405 26.7%
#2
Lexus RX
9177 9943 -7.7% 22,236 21,232 4.7%
#3
Mercedes-Benz C-Class
7635 5660 34.9% 20,943 17,029 23.0%
#4
Lexus ES
5773 6784 -14.9% 14,045 15,103 -7.0%
#5
Acura MDX
5503 5793 -5.0% 14,437 14,597 -1.1%
#6
BMW 5-Series
5100 3865 32.0% 12,065 10,952 10.2%
#7
Cadillac SRX
5000 5399 -7.4% 12,294 14,903 -17.5%
#8
Mercedes-Benz E-Class
4489 6336 -29.2% 11,234 15,873 -29.2%
#9
Lexus IS
4488 4893 -8.3% 11,246 11,458 -1.9%
#10
BMW X5
4388 4094 7.2% 11,751 9760 20.4%
#11
Mercedes-Benz M-Class
4023 4052 -0.7% 10,483 10,134 3.4%
#12
Acura RDX
3963 4580 -13.5% 11,342 10,221 11.0%
#13
Audi Q5
3934 3357 17.2% 9354 8774 6.6%
#14
Infiniti Q50
3901 3795 2.8% 10,516 10,019 5.0%
#15
Lexus NX
3633 9111

For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, and Lotus don’t report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don’t sell vehicles with base prices higher than $40K.

Rank
Vehicles With Base Prices Above $45K
March 2015
March
2014
% Change
2015
YTD
2014
YTD
% Change
#1
Chevrolet Tahoe
6860 7228 -5.1% 20,877 15,703 32.9%
#2
BMW 5-Series
5100 3865 32.0% 12,065 10,952 10.2%
#3
Mercedes-Benz E-Class
4489 6336 -29.2% 11,234 15,873 -29.2%
#4
BMW X5
4388 4094 7.2% 11,751 9760 20.4%
#5
Mercedes-Benz M-Class
4023 4052 -0.7% 10,483 10,134 3.4%
#6
Chevrolet Corvette
3785 3480 8.8% 8517 8179 4.1%
#7
Chevrolet Suburban
3310 2984 10.9% 11,876 6724 76.6%
#8
Cadillac Escalade
2758 1259 119% 7901 3648 117%

Cadillac Escalade °
1673 743 125% 4826 2223 117%

Cadillac Escalade ESV °
1085 508 114% 3073 1383 122%

Cadillac Escalade EXT °
8 -100% 2 42 -95.2%
#9
GMC Yukon
2661 3280 -18.9% 8106 6516 24.4%
#10
Land Rover Range Rover Sport
2646 1747 51.5% 6225 4823 29.1%
#11
BMW 6-Series
2434 3063 -20.5% 4182 4127 1.3%
#12
Lexus GS
2374 2484 -4.4% 5904 5358 10.2%
#13
Mercedes-Benz GL-Class
2365 2133 10.9% 6335 5418 16.9%
#14
Audi A6
2328 2212 5.2% 4812 5436 -11.5%
#15
Mercedes-Benz S-Class
2065 2299 -10.2% 5044 5369 -6.1%

Source: Automakers & ANDC
$45,000 USD (before delivery) is an arbitrary borderline, but if GCBC was to follow this system of designating only expensive vehicles as luxury vehicles, adding approximately $15,000 to the average new car transaction price seemed like a fitting place to begin. Plenty of less expensive vehicles with specific models feature prices above $45,000 – M, RS, and AMG models come to mind, specifically – but in the case of the second list, we know that none of the registrations were of cars priced at $32,750, as would be the case with the new BMW 320i, which costs less than a Honda Accord V6 Touring. 
° Escalade breakdown by variant
* BMW USA, not GoodCarBadCar, has chosen to combine sales of the 3-Series and 4-Series. GCBC combines sales of the Audi A4 and Audi A4 Allroad. None-Allroad sales were 2266 in March.
Cadillac’s new CTS – 1500 March sales – starts at $45,100, but the lingering CTS Coupe is a sub-$40K car, and the wagon starts at $42,195.

RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In America – March 2016
Top 15 Best-Selling Luxury Vehicles In America – April 2015
Top 15 Best-Selling Luxury Vehicles In America – February 2015
Top 15 Best-Selling Luxury Vehicles In America – March 2014

Top 30 Best-Selling Vehicles In America – March 2015