Small And Midsize Luxury Car Sales In Canada – August 2014 YTD


Canadian sales of a wide array of entry-level luxury brand cars declined sharply in August 2014. But the segment is so full of new players, and returning players, that entry-level luxury car sales grew 7% last month. 

All Makes & Models Ranked By August 2014 YTD Canadian Sales
All 142 Cars Ranked By August 2014 YTD Canadian Sales

Canada luxury car sales chart August 2014
Click Chart To Expand

The Acura TSX, BMW 1-Series, and Volvo C30 are dead and gone. Sales of the Acura ILX, Audi A4, Infiniti Q50, Lexus CT, Mercedes-Benz C-Class, and Volvo S60/V60 all declined sharply. 

But big gains from the Audi A3 (hardly part of the market a year ago) and hundreds of sales from newer nameplates like the BMW 4-Series and Mercedes-Benz CLA-Class boosted the broadly-bordered category.

Sales of their bigger brethren, meanwhile, increased 11% as the major players from Mercedes-Benz, BMW, and Audi all recorded significant year-over-year improvements.

You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank luxury cars any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • August 2015 • September 2014 • July 2014August 2013

Small/Entry 
Luxury Car
August
2014
August
2013
%
Change
2014
YTD
2013
YTD
%
Change
266
293 -9.2% 2001 2509 -20.2%
42 -100% 205 499 -58.9%
265
10 2550% 1211 347 249%
Audi A4  ^
371
510 -27.3% 3869 4016 -3.7%
253
188 34.6% 1650 1684 -2.0%
22 -100% 2 547 -99.6%
89
466
1099
1114 -1.3% 6448 8486 -24.0%
347
2098
32
116
240
252 -4.8% 2348 1895 23.9%
54
41 31.7% 319 404 -21.0%
285
444 -35.8% 2258 1504 50.1%
79
104 -24.0% 721 697 3.4%
364
394 -7.6% 2704 1347 101%
272
300 -9.3% 1899 2176 -12.7%
472
720 -34.4% 4264 6272 -32.0%
305
2404
7 -100% 293 -100%
97
147 -34.0% 1382 913 51.4%
Total
4890
4588 6.6% 36,365 33,589 8.3%

Midsize Luxury Car
August
2014
August
2013
%
Change
2014
YTD
2013
YTD
%
Change
4
17 -76.5% 186 99 87.9%
206
240 -14.2% 1249 1467 -14.9%
103
81 27.2% 757 673 12.5%
102
51 100% 700 454 54.2%
248
203 22.2% 1472 1498 -1.7%
87
100 -13.0% 727 619 17.4%
40
51 -21.6% 466 504 -7.5%
11
9 22.2% 52 54 -3.7%
215
95 126% 1073 735 46.0%
6
37 -83.8% 55 182 -69.8%
42
43 -2.3% 382 389 -1.8%
Kia K900 
1
16
305
260 17.3% 1802 2132 -15.5%
54
63 -14.3% 353 462 -23.6%
10
12 -16.7% 162 180 -10.0%
92
113 -18.6% 1059 938 12.9%
349
269 29.7% 2523 2013 25.3%
109 -100%
9 -100% 47 33 42.4%
35
63 -44.4% 352 421 -16.4%
Total
1910
1716 11.3% 13,433 12,962 3.6%

Source: Automakers & ANDC
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains why you’ll see the XC70 listed with luxury SUVs and the Acura ILX with mainstream cars… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.
^ Acura combines sales figures of the outgoing RL with the new RLX. Mercedes-Benz’s Canadian sales figures combine the E-Class with the CLS-Class. Audi Canada’s A4 sales figures include sales of the Allroad.
^ Total Infiniti G/Q50/Q60 sales: down 30.1% to 339 in August, up 35.1% to 2577 YTD.
‡ The XTS, K900, and Equus aren’t listed here because they’re not massive – they are – but because their price points position them much more closely to, for example, the Mercedes-Benz E-Class than the S-Class. Genesis sales figures here do not include sales of the Genesis Coupe (as Hyundai’s U.S. Genesis sales figures do), making the comparison with premium brand vehicles much more valid.

RECOMMENDED READING
Small & Midsize Luxury Car Sales In Canada – August 2015 YTD
Small & Midsize Luxury Car Sales In Canada – September 2014 YTD
Small & Midsize Luxury Car Sales In Canada – July 2014 YTD
Small & Midsize Luxury Car Sales In Canada – August 2013 YTD
Top 20 Best-Selling Cars In Canada – August 2014
Canada Auto Sales Brand Rankings – August 2014 YTD
Large Luxury Car Sales In Canada – August 2014 YTD