Small And Midsize Luxury Car Sales In America – May 2014 YTD


2002 Lexus IS Sportcross

In each of the last seven months, U.S. sales of the Lexus IS have doubled (or better) on a year-over-year basis.

While this hasn’t been enough to turn the IS into a C-Class or 3-Series beater in terms of showroom volume, it has made the IS a more frequently purchased/leased vehicle than the Audi A4, Infiniti Q50, Cadillac ATS, and Volvo S60.

All 258 Autos Ranked By May 2014 & YTD U.S. Sales
All 150 Cars Ranked By May 2014 & YTD U.S. Sales

USA luxury car sales chart May 2014
Click Chart To Expand

Of course, Lexus has only been doubling the sales of what was a relatively low-volume nameplate. As a result, the IS – even with a 132% YOY increase in May – ended the month 6512 sales back of the class-leading BMW. But BMW combines sales figures for all its 3-Series derivatives, including the 4-Series, a car that used to be called the 3-Series. 

That BMW will use a sedan, coupe, wagon, convertible, and two four-door hatchbacks to generate all that 3-Series-derived volume doesn’t change the vast number of cars the brand sells. (Few automakers break out those kinds of sales figures; Lexus and BMW aren’t among the few.) 

If we use Cars.com’s inventory to make a few assumptions, we see that approximately 73% of BMW USA’s in-stock 3-Series/4-Series cars are actually sedans. This translates to approximately, theoretically, and hypothetically 8000 3-Series sedan sales in May.  92% (and growing) of the IS’s current inventory is made up by sedans which are powered by just two engines.

This isn’t to suggest that Lexus would sell the IS in 3-Series like numbers if only they offered more powerplants (BMW uses six engine configurations) and more bodystyles – it’s not as though the IS Sportcross, pictured above, was a particularly common car. Nor are we suggesting that a 335i coupe buyer wouldn’t buy a 328i convertible if the bigger-engined, fixed-roof version wasn’t available to begin with. 

But it does highlight the kind of volume Lexus can achieve with a desirable car even when they’ve decided to be far less flexible in the way the IS can be built. 

We’ve been here before, to some extent. Lexus sold an average of 52,877 ISs per year between 2006 and 2008, about 9000-10,000 more than they’re on pace to sell this year. Mind you, BMW sold 142,490 3-Series’ in 2007, a good deal more than they’re projected to sell this year, as well.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank small/entry luxury cars, midsize luxury cars, and midsize-priced large luxury cars any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • May 2015 • June 2014 • April 2014May 2013

Small/Entry 
Luxury Car
May
2014
May
2013
%
Change
2014
YTD
2013
YTD
%
Change
1629
1709 -4.7% 7429 9217 -19.4%
941
1948 -51.7% 4744 7746 -38.8%
2261
15 14,973% 5283 813 550%
3450
3359 2.7% 15,653 16,765 -6.6%
1914
1872 2.2% 6984 7682 -9.1%
957
638 50.0% 2588 2555 1.3%
10,915
9307 17.3% 45,114 38,205 18.1%
336
336
2497
3249 -23.1% 12,552 15,724 -20.2%
2698
2961 -8.9% 10,317 19,367 -46.7%
2938
15,583
1762
1623 8.6% 6816 6039 12.9%
2 -100%
4403
1897 132% 19,641 8867 122%
5284
8013 -34.1% 27,427 38,263 -28.3%
1214
8918
1
152 -99.3% 64 858 -92.5%
1814
2739 -33.8% 8884 10,233 -13.2%
553
2269
Total
45,567
39,484 15.4% 200,602 182,336 10.0%

Midsize Luxury Car
May
2014
May
2013
%
Change
2014
YTD
2013
YTD
%
Change
324
273 18.7% 1855 1064 74.3%
1480
2682 -44.8% 8026 12,434 -35.5%
2151
1767 21.7% 9719 8047 20.8%
861
701 22.8% 3783 3429 10.3%
4752
4034 17.8% 19,677 21,407 -8.1%
2905
2457 18.2% 13,834 12,717 8.8%
3 -100%
1 -100% 3 -100%
1959
2429 -19.3% 9797 12,450 -21.3%
324
257 26.1% 1527 1332 14.6%
398
471 -15.5% 2346 2427 -3.3%
416
630 -34.0% 3130 3238 -3.3%
227
592
6523
5890 10.7% 27,662 27,813 -0.5%
1753
2015 -13.0% 8611 7340 17.3%
851
721 18.0% 4086 4206 -2.9%
3714
3490 6.4% 15,986 11,260 42.0%
623
706 -11.8% 2668 3041 -12.3%
6168
4930 25.1% 28,096 23,050 21.9%
2 -100% 6 22 -72.7%
110
152 -27.6% 834 790 5.6%
431
435 -0.9% 1777 1994 -10.9%
Total
32,256
34,043 -5.2% 164,012 158,067 3.8%

Source: Automakers & ANDC
* vehicle also displayed in another GCBC segment breakdown
^ BMW USA, not GCBC, has decided to combine sales figures for the 3-Series and 4-Series, the 1-Series and 2-Series. Acura has done the same with the new RLX and old RL.
^ A4 includes Allroad, without which A4 sales were up 6% to 3123 in May; down 4% to 14,034 YTD.
^ Jointly, Q50 and G sedan sales were up 140% to 4632 in May; up 51% to 22,632 YTD, and the Q60 & G37 coupe/convertible was down 3% to 1004 in May, down 25% to 3268 YTD. G sedan sales fell 12% to 1694 in May, down 53% to 7049 YTD. Total G, Q60, Q50 sales were up 90% to 5636 in May; up 34% to 25,900 YTD.
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better, right? This explains why you’ll see the Acura ILX here but also with mainstream cars like the Buick Verano, too, and the Audi A5 is also displayed with coupes and convertibles… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.

RECOMMENDED READING
Small & Midsize Luxury Car Sales In America – May 2015 YTD
Small & Midsize Luxury Car Sales In America – June 2014 YTD
Small & Midsize Luxury Car Sales In America – April 2014 YTD
Small & Midsize Luxury Car Sales In America – May 2013 YTD
Top 20 Best-Selling Cars In America – May 2014
U.S. Auto Sales Brand Rankings – May 2014 YTD
Large Luxury Car Sales In America – May 2014 YTD