Small And Midsize Luxury Car Sales In Canada – April 2014 YTD


2014 Infiniti Q50S red

In each of the last five months Canadians have bought and leased fewer copies of the BMW 3-Series than in the same period one year earlier. Part of that decrease relates to the switch of coupe and convertible 3-Series to the 4-Series nameplate. But even if we include the 4er in the 3er’s total, 3-Series sales are down 16% in 2014.

All 245 Vehicles Ranked By April 2014 YTD Canadian Sales
All 140 Cars Ranked By April 2014 YTD Canadian Sales

Canada luxury car sales chart April 2014
Click Chart To Expand

And yet, the 3-Series is still Canada’s best-selling premium brand car and best-selling premium brand vehicle overall. 

This interesting turn of events leads to one key question: where are 3-Series buyers going? After all, sales of small and/or entry-level luxury cars are up 6% so far this year despite BMW’s passenger car losses. 

Chief among the 3-Series’ direct rivals, sales of the Audi A4 are up 6%, the Cadillac ATS is up 18%, Infiniti Q50 sales are finally taking off, and Lexus IS volume has more than tripled. At this point last year, the A4, CTS, Q50, and IS accounted for 25% of the category’s sales. That figure jumped to 34% through the first four months of 2014.

Meanwhile, sales of the BMW’s best-selling competitor, the Mercedes-Benz C-Class, are also on the downswing as Mercedes-Benz readies its replacement. 

• Small & Midsize Luxury Car Sales In Canada – April 2015 YTD
Small & Midsize Luxury Car Sales In Canada – May 2014 YTD
• Small & Midsize Luxury Car Sales In Canada – March 2014 YTD
• Small & Midsize Luxury Car Sales In Canada – April 2013 YTD
• Top 20 Best-Selling Cars In Canada – April 2014
• Canada Auto Sales Brand Rankings – April 2014 YTD
• Large Luxury Car Sales In Canada – April 2014 YTD

You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank small and midsize luxury cars any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • April 2015 • May 2014 • March 2014April 2013

Small/Entry 
Luxury Car
April
2014
April
2014
%
Change
2014
YTD
2013
YTD
%
Change
301
298 1.0% 783 951 -17.7%
10
64 -84.4% 182 297 -38.7%
173
63 175% 173 255 -32.2%
Audi A4  ^
648
604 7.3% 1971 1861 5.9%
316
332 -4.8% 772 803 -3.9%
35 -100% 2 392 -99.5%
68
115
719
1099 -34.6% 2383 3645 -34.6%
279
667
368
325 13.2% 1017 862 18.0%
55
73 -24.7% 144 201 -28.4%
310
126 146% 1131 627 80.4%
79
119 -33.6% 324 324 0.0%
410
137 199% 1212 356 240%
199
300 -33.7% 892 1042 -14.4%
571
542 5.4% 2200 2526 -12.9%
370
1016
91 -100% 200 -100%
72
117 -38.5% 357 402 -11.2%
84
244
Total
5032
4325 16.3% 15,585 14,744 5.7%

Midsize Luxury Car
April
2014
April
2013
%
Change
2014
YTD
2013
YTD
%
Change
24
2 1100% 129 9 1333%
197
175 12.6% 620 574 8.0%
108
92 17.4% 324 288 13.0%
111
50 122% 333 205 62.4%
167
169 -1.2% 579 706 -18.0%
115
97 18.6% 304 287 5.9%
87
94 -7.4% 203 290 -30.0%
8
8 0.0% 21 21 0.0%
7
11 -36.4% 30 85 -64.7%
34
46 -26.1% 226 187 20.9%
3
6
274
319 -14.1% 750 960 -21.9%
54
70 -22.9% 144 207 -30.4%
16
28 -42.9% 100 117 -14.5%
266
136 95.6% 580 314 84.7%
323
248 30.2% 1129 871 29.6%
6 -100% 77 -100%
4
6 -33.3% 13 14 -7.1%
40
50 -20.0% 174 212 -17.9%
Total
1572
1607 -2.2% 5665 5424 4.4%

Source: Automakers & ANDC
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better, right? This explains why you’ll see the XC70 listed with luxury SUVs and the Acura ILX with mainstream cars… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.
^ Acura combines sales figures of the outgoing RL with the new RLX. Mercedes-Benz’s Canadian sales figures combine the E-Class with the CLS-Class. Audi Canada’s A4 sales figures include sales of the Allroad.
^ Total Infiniti G/Q50/Q60 sales: up 83% to 365 in April; up 54% to 1275 YTD.