Top 15 Best-Selling Luxury Vehicles In America – March 2014


2014 Lexus IS350 F Sport
In March 2014, five of America’s 15 best-selling premium brand vehicles were BMWs, including the 10th, 11th, and 12th-ranked vehicles, the X3, X1, and X5. BMW also sells an X6, sales of which slid 9% to 372 units, and will soon sell an X4. 

Those BMWs were joined by a Lexus trio, including the top-ranked premium utility vehicle, the RX, sales of which jumped 10% in March. There’s just the one Cadillac and one Lincoln to go along with two Acura crossovers and three Benzes. 

You’ll find no Mercedes-Benz CLA here. Only 1725 were sold in the United States in March. CLA volume has fallen in five consecutive months on a month-to-month basis. (The CLA hasn’t been on sale long enough for year-over-year comparisons.) When 4895 CLAs were sold in its first full month on sale, expectations perhaps rose to unreasonable levels. The CLA ranked ninth on this list that month.

GCBC has a second list in this post where you’ll see the rankings for vehicles which, at their entry point, are priced beyond $45,000. That list is led by the Mercedes-Benz E-Class, sales of which jumped 58% last month. 

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC’s Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

March 2015 • April 2014 • February 2014March 2013

Rank
Luxury Vehicle
March 2014
March
2013
% Change
2014
YTD
2013
YTD
% Change
#1
BMW 3-Series & 4-Series *
10,120 8858 14.2% 24,405 20,662 18.1%
#2
Lexus RX
9943 9072 9.6% 21,232 21,404 -0.8%
#3
Lexus ES
6784 6798 -0.2% 15,103 16,801 -10.1%
#4
Mercedes-Benz E-Class
6335 4009 58.0% 15,872 13,689 15.9%
#5
Acura MDX
5793 3207 80.6% 14,597 8728 67.2%
#6
Mercedes-Benz C-Class
5660 8396 -32.6% 17,029 22,912 -25.7%
#7
Cadillac SRX
5399 4368 23.6% 14,903 12,856 15.9%
#8
Lexus IS
4893 2255 117% 11,458 5173 121%
#9
Acura RDX
4580 3875 18.2% 10,221 9159 11.6%
#10
BMW X3
4430 3031 46.2% 10,430 7211 44.6%
#11
BMW X1
4307 2764 55.8% 7968 5411 47.3%
#12
BMW X5
4094 3876 5.6% 9760 11,891 -17.9%
T13
Mercedes-Benz M-Class
4052 3501 15.7% 10,134 9162 10.6%
T13
Lincoln MKZ
4052 2360 71.7% 9218 3758 145%
#15
BMW 5-Series
3865 5306 -27.2% 10,952 12,139 -9.8%

For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, Tesla, and Lotus don’t report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don’t sell vehicles with base prices higher than $40K.

Rank
Vehicles
With Base Prices Above $45K
March 2014
March
2013
% Change
2014
YTD
2013
YTD
% Change
#1
Mercedes-Benz E-Class
6335 4009 58.0% 15,872 13,689 15.9%
#2
BMW X5
4094 3876 5.6% 9760 11,891 -17.9%
#3
Mercedes-Benz M-Class
4052 3501 15.7% 10,134 9162 10.6%
#4
BMW 5-Series
3865 5306 -27.2% 10,952 12,139 -9.8%
#5
Chevrolet Corvette
3480 1053 230% 8179 2941 178%
#6
GMC Yukon
3280 2655 23.5% 6516 6917 -5.8%
#7
BMW 6-Series
3063 877 249% 4127 2071 99.3%
#8
Chevrolet Suburban
2984 3378 -11.7% 6724 9415 -28.6%
#9
Lexus GS
2484 1882 32.0% 5358 4089 31.0%
#10
Mercedes-Benz S-Class
2299 1216 89.1% 5369 3077 74.5%
#11
Mercedes-Benz GL-Class
2133 2803 -23.9% 5418 7618 -28.9%
#12
Lexus GX460
1874 770 143% 4907 2131 130%
#13
Porsche Cayenne
1862 1508 23.5% 4280 4181 2.4%
#14
Land Rover Range Rover Sport
1747 1386 26.0% 4823 3898 23.7%
#15
GMC Yukon XL
1704 2293 -25.7% 3679 5065 -27.4%

Source: Automakers & ANDC
Red font indicates year-over-year declining sales
$45,000 USD (before delivery) is an arbitrary borderline, but if GCBC was to follow this system of designating only expensive vehicles as luxury vehicles, adding approximately $15,000 to the average new car transaction price seemed like a fitting place to begin. Plenty of less expensive vehicles with specific models feature prices above $45,000 – M, RS, and AMG models come to mind, specifically – but in the case of the second list, we know that none of the registrations were of cars priced at $32,750, as would be the case with the new BMW 320i, which costs less than a Honda Accord V6 Touring. The biggest problem with a $45,000 minimum price of entry? Cars like the Cadillac XTS, which starts at $44,600, and SUVs like the Chevrolet Tahoe, which also starts at $44,600.
^ In March, Infiniti sold 2001 copies of the Q50’s predecessor, the G sedan, and 594 Q60s and 3795 Q50s.

^ Regular-wheelbase Escalade, the best-selling Escalade, found 743 buyers in March.
* BMW USA, not GoodCarBadCar, has chosen to combine sales of the 3-Series and 4-Series.
Cadillac’s new CTS – 2918 March sales – starts at $45,100, but the lingering CTS Coupe is a sub-$40K car, and the wagon starts at $42,195.

RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In America – March 2015
Top 15 Best-Selling Luxury Vehicles In America – April 2014
Top 15 Best-Selling Luxury Vehicles In America – February 2014
Top 15 Best-Selling Luxury Vehicles In America – March 2013