Small SUV Sales In America – February 2014 YTD


2014 Ford Escape white

No, the U.S. auto industry isn’t currently growing at the rapid pace it did in early 2013, but sales of small SUVs and crossovers are shooting through the roof as a handful of Japanese-brand utilities steal market share from the class leaders. Jeep’s new Cherokee is certainly have an impact, as well.

USA small SUV sales chart February 2014
Click Chart To Expand

U.S. sales of the Mazda CX-5 jumped 72% to 9353 units in February 2014.

U.S. sales of the Subaru Forester shot up 95% to 10,773 units in February 2014.

U.S. sales of the Toyota RAV4 increased 23% to 16,451 in February 2014.

U.S. sales of the Nissan Rogue rose 73% to 17,197 units in February 2014.

The Cherokee, meanwhile, was up 671% from the Liberty’s February 2013 performance.

February 2013’s figures show the Ford Escape, Honda CR-V, and Chevrolet Equinox – still the segment leaders – claiming 41.7% market share. In February 2014, despite the CR-V’s slight increase and the Equinox’s more meaningful improvement, the trio combined to own 34.9% of the segment, a huge drop, indeed.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank small SUVs and crossovers any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • February 2015 • March 2014 • January 2014February 2013

Small SUVs 
& Crossovers
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
4452
3867 15.1% 8217 7803 5.3%
21,587
20,649 4.5% 36,134 37,872 -4.6%
7963
7530 5.8% 13,899 15,709 -11.5%
23,145
24,110 -4.0% 42,604 44,049 -3.3%
9297
9802 -5.2% 16,360 18,352 -10.9%
20,759
20,668 0.4% 38,991 38,477 1.3%
6993
6339 10.3% 13,714 12,330 11.2%
3956
3444 14.9% 7489 6937 8.0%
11,795
22,300
4354
3776 15.3% 8422 6892 22.2%
1529 -100% 3564 -100%
6466
6329 2.2% 12,043 11,577 4.0%
7237
7945 -8.9% 14,335 15,950 -10.1%
2669
2334 14.4% 5256 4756 10.5%
9353
5451 71.6% 14,351 10,693 34.2%
1206
1423 -15.2% 2147 2036 5.5%
17,197
9964 72.6% 31,028 18,915 64.0%
10,773
5529 94.8% 21,544 12,094 78.1%
396 -100% 630 -100%
16,451
13,329 23.4% 33,331 24,939 33.7%
2019
2533 -20.3% 3796 4647 -18.3%
Total
187,672
156,947 19.6% 345,961 298,222 16.0%

Smallest SUVs/Crossovers
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
% Change
3078
1597 92.7% 5444 1950 179%
1370
1662 -17.6% 2444 3078 -20.6%
126
237
2348
1644 42.8% 4186 2994 39.8%
5197
2829 83.7% 8639 5190 66.5%
5489
3258 68.5% 10,290 6022 70.9%
Total
17,608
10,990 60.2% 31,240 19,234 62.4%

Offroaders
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
10,640
10,091 5.4% 20,193 18,945 6.6%
1795
980 83.2% 3313 1977 67.6%
1266
1355 -6.6% 2428 2587 -6.1%
Total
13,701
12,426 10.3% 25,934 23,509 10.3%

Source: Automakers & ANDC
* vehicle also displayed in another GCBC segment breakdown
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better, right? This explains why you’ll see the Encore and XV Crosstrek are listed with small cars, too, and the tweener-sized Sorento and Santa Fe are shown with midsize SUVs and small SUVs, and the pricey FJ Cruiser and Xterra with midsizers, as well… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. GCBC has historically shown the Liberty with midsize SUVs but as the Cherokee – truly not midsize inside – replaces the Liberty, proper year-over-year comparison requires seeing the Liberty listed here with these smaller utility vehicles.

RECOMMENDED READING
Small SUV Sales In America – February 2015 YTD
Small SUV Sales In America – March 2014 YTD
Small SUV Sales In America – January 2014
Small SUV Sales In America – February 2013 YTD
Top 20 Best-Selling SUVs In America – February 2014
U.S. Auto Sales Brand Rankings – February 2014 YTD
Midsize SUV Sales In America – February 2014 YTD