Sporty Car Sales In America – February 2014 YTD


2015 Audi TT

U.S. sales of Detroit muscle cars slid 5% in February 2014 even as Chevrolet Camaro and Ford Mustang volume increased. The Dodge Challenger plunged 25%, a loss of 1217 units, enough to bring the trio down.

Small Euro sports cars jumped 39% thanks to the Jaguar F-Type’s 322 sales – the F-Type wasn’t on sale at this time last year – and the Porsche Cayman’s 35,300% year-over-year increase. The first-generation Cayman was approaching replacement in February 2014. The F-Type and Cayman were the segment’s leaders in February. Look for the Audi TT, recently introduced in 2015 form, to shake up the category next year.

USA sports car sales chart February 2014
Click Chart For Larger View

It’s worth noting that the F-Type can be priced in a stratospheric fashion, however, making it as much a 911 rival as it is a Cayman/Boxster alternative. 911 sales were level in February, but at 856 units, the iconic Porsche outsold the Audi R8, Cadillac ELR, SRT Viper, Jaguar XK, Lexus LFA, Mercedes-Benz CL/SL/SLS, and Nissan GT-R combined. With 151 units to spare.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank sports cars and wanna-be sports cars of all kinds any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • February 2015 • March 2014 • January 2014February 2013

Sporty Car
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
6211
6171 0.6% 10,944 11,096 -1.4%
3694
4911 -24.8% 6152 8408 -26.8%
6410
6024 6.4% 10,291 9632 6.8%
Total
16,315
17,106 -4.6% 27,387 29,136 -6.0%

Sporty Car
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
118
147 -19.7% 231 274 -15.7%
91
156 -41.7% 257 308 -16.6%
322
499
292
356 -18.0% 550 681 -19.2%
284
391 -27.4% 604 783 -22.9%
354
1 35,300% 634 2 31,600%
Total
1461
1051 39.0% 2775 2048 35.5%

Other Sporty Cars
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
1030
1173 -12.2% 1955 2373 -17.6%
272
393 -30.8% 347 697 -50.2%
2438
980 149% 4699 1888 149%
318
381 -16.5% 585 739 -20.8%
411
859 -52.2% 824 1490 -44.7%
293
347 -15.6% 505 662 -23.7%
1 1 0.0%
13 -100% 27 -100%
501
378 32.5% 941 709 32.7%
1040
1369 -24.0% 1961 2812 -30.3%
617
420 46.9% 1209 883 36.9%
1801
1486 21.2% 3334 2792 19.4%
197
324 -39.2% 380 574 -33.8%
893
1038 -14.0% 1758 1953 -10.0%
2
262 -99.2% 10 464 -97.8%
146
168 -13.1% 268 341 -21.4%
Total
9959
9591 3.8% 18,777 18,405 2.0%

Sporty Hatchbacks
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
2664
3302 -19.3% 5157 5805 -11.2%
2083
1905 9.3% 3904 3664 6.6%
963
2460 -63.5% 2321 4906 -52.7%
1363
1244 9.6% 2470 2508 -1.5%
2701
3696 -26.9% 4735 5928 -20.1%
Total
9774
12,607 -22.5% 18,587 22,811 -18.5%

Premium Sporty Car
February
2014
February
2013
%
Change
2014
YTD
2013
YTD
%
Change
70
50 40.0% 151 99 52.5%
58
99
44
1 4300% 91 1 9000%
75
156 -51.9% 193 273 -29.3%
2
2 0.0% 2 5 -60.0%
15
48 -68.8% 48 102 -52.9%
353
435 -18.9% 692 825 -16.1%
22
39 -43.6% 57 75 -24.0%
66
98 -32.7% 145 146 -0.7%
856
855 0.1% 1648 1732 -4.8%
Total
1561
1684 -7.3% 3126 3258 -4.1%

Source: Automakers & ANDC
* indicates a vehicle which is also shown in another GCBC segment breakdown
^ BMW USA, not GoodCarBadCar, has chosen to combine sales figures of the 1-Series and 2-Series.
Clearly GoodCarBadCar is not suggesting that the cars in the two tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don’t know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above. The BMW 6-Series has been removed from the premium list because we don’t use this space as a showcase for sedans (unless automakers release data for high-end sporting models like the Lexus ISF, as Toyota Canada does) and the 6-Series lineup now relies heavily on a sedan variant. GoodCarBadCar is always open to hearing about the ways you would break down segments, so feel free to get in touch. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. Sales data for brands such as Aston Martin, Ferrari, Lamborghini, Lotus, Rolls-Royce etc. are unfortunately not broken down by model. ANDC estimates say sales for those brands in February 2014 were 70, 164, 59, 23, and 86, respectively. Bentley sales rose 6% to 191; Maserati sales jumped 426% to 837.

RECOMMENDED READING
Sporty Car Sales In America – February 2015 YTD
Sporty Car Sales In America – March 2014 YTD
Sporty Car Sales In America – January 2014
Sporty Car Sales In America – February 2013 YTD
Top 20 Best-Selling Cars In America – February 2014
U.S. Auto Sales Brand Rankings – February 2014 YTD