Top 15 Best-Selling Luxury Vehicles In America - February 2014

2014 Lincoln MKZ Hybrid
12% more U.S. new car buyers opted to purchase or lease a new BMW 3-Series or 4-Series in February 2014 than in February 2013, an increase of 818 units.


USA luxury auto brand market share chart February 2014
The 3-Series and its 4-Series two-door offshoot led all contenders for the best-selling luxury vehicle crown by more than 2100 units. Seven of the 15 leaders were premium brand utility vehicles. The 3-Series was joined by seven other passenger cars in the top 15.

The 3-Series/4-Series tandem's growth was not rare among upmarket vehicles in February 2014, although the overall new vehicle market was level. Only five of the nameplates in the top 15 attracted fewer new customers this February than they did a year ago.

That stagnant market hosted notable declines from Volkswagen, Dodge, Honda, Ford, Hyundai, Toyota, and Chevrolet. But February volume at Maserati, Lincoln, Jaguar, Porsche, Lexus, Infiniti, Bentley, Mercedes-Benz, BMW, Land Rover, Acura, and Audi all increased. (Yes, Audi, too: sales at the four-ringed brand increased by four units.) 

Volvo's struggles continued despite the V60's arrival. Cadillac slid 3%. But premium brands were mostly in the black in February 2014.

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC's Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

February 2015March 2014January 2014 - February 2013

Rank
Luxury Vehicle
February 2014
February
2013
% Change
2014
YTD
2013
YTD
% Change
#1
BMW 3-Series & 4-Series *
7791697311.7%14,28511,80421.0%
#2
Lexus RX
56826938-18.1%11,28912,332-8.5%
#3
Mercedes-Benz C-Class
56217302-23.0%11,36914,516-21.7%
#4
Cadillac SRX
5058410823.1%9504848812.0%
#5
Acura MDX
4563294654.9%8804552159.5%
#6
Lexus ES
43604817-9.5%831910,003-16.8%
#7
Mercedes-Benz E-Class
427142111.4%95379680-1.5%
#8
BMW 5-Series
38184248-10.1%708768333.7%
#9
Lexus IS
35171532130%65652918125%
#10
BMW X3
3301217551.8%6000418043.5%
#11
Infiniti Q50 ^
3275------6224------
#12
Mercedes-Benz M-Class
3258273319.2%608256617.4%
#13
Lincoln MKZ
3044945222%51661398270%
#14
BMW X5
29123931-25.9%56668015-29.3%
#15
Acura RDX
291127954.2%564152846.8%
For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, and Lotus don't report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don't sell vehicles with base prices higher than $40K.

Rank
Vehicles
With Base Prices Above $45K
February 2014
February
2013
% Change
2014
YTD
2013
YTD
% Change
#1
Mercedes-Benz E-Class
427142111.4%95379680-1.5%
#2
BMW 5-Series
38184248-10.1%708768333.7%
#3
Mercedes-Benz M-Class
3258273319.2%608256617.4%
#4
BMW X5
29123931-25.9%56668015-29.3%
#5
Chevrolet Corvette
2438980149%46991888149%
#6
Chevrolet Suburban
20353745-45.7%37406037-38.0%
#7
GMC Yukon
19492572-24.2%32364262-24.1%
#8
Mercedes-Benz S-Class
178992393.8%3070186165.0%
#9
Mercedes-Benz GL-Class
17442800-37.7%32854815-31.8%
#10
Lexus GX460
1590628153%30331361123%
#11
Lexus GS
1574110842.1%2874220730.2%
#12
Land Rover Range Rover Sport
1464126116.1%3076251222.5%
#13
Cadillac Escalade & ESV/EXT ^
12791619-21.0%23893166-24.5%
#14
Porsche Cayenne
126011737.4%24182673-9.5%
#15
Audi Q7
122992033.6%2497180938.0%
Source: Automakers & ANDC
Red font indicates year-over-year declining sales
$45,000 USD (before delivery) is an arbitrary borderline, but if GCBC was to follow this system of designating only expensive vehicles as luxury vehicles, adding approximately $15,000 to the average new car transaction price seemed like a fitting place to begin. Plenty of less expensive vehicles with specific models feature prices above $45,000 - M, RS, and AMG models come to mind, specifically - but in the case of the second list, we know that none of the registrations were of cars priced at $32,750, as would be the case with the new BMW 320i, which costs less than a Honda Accord V6 Touring. The biggest problem with a $45,000 minimum price of entry? Cars like the Cadillac XTS, which starts at $44,600.
^ In February, Infiniti also sold 927 copies of the Q50's predecessor, the G sedan, and 411 Q60s.

^ The regular-wheelbase Escalade, the best-selling member of the Escalade family, found 776 buyers in February, fewer than, for example, the 1110 managed by the Infiniti QX80 and GMC Yukon XL, the 896 XFs sold by Jaguar, the 869 Range Rovers sold, or the 856 911s Porsche sold.
* BMW USA, not GoodCarBadCar, has chosen to combine sales of the 3-Series and 4-Series.
Cadillac's new CTS - 2509 February sales - starts at $45,100, but the lingering CTS Coupe is a sub-$40K car, and the wagon starts at $42,195.


RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In America - February 2015
Top 15 Best-Selling Luxury Vehicles In America - March 2014
Top 15 Best-Selling Luxury Vehicles In Canada - February 2014
Top 15 Best-Selling Luxury Vehicles In America - January 2014
Top 15 Best-Selling Luxury Vehicles In America - February 2013

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