Small Car Sales In America – January 2014


2014 Mazda 3 GT hatchback

U.S. sales of most compact cars and subcompact cars slid sharply in January 2014, led by a 59% decline by the Toyota Yaris’s 65% drop and the Mitsubishi Lancer’s 59% decline. Sales of the class leaders – Honda’s Civic and Nissan’s Versa – dropped 0.3% (just 57 units) and 17%, respectively.

USA small car sales chart January 2014
Click Chart To Expand

Perhaps the most disappointing decreases were laid down by the Mazda 3 and Dodge Dart, a recently-replaced and positively reviewed Civic fighter and an Alfa-based Cruze rival. 

For the Dart, if ever there was a time to blossom, this is it, while it’s fresh and bright and and oft-discussed. Yet Dodge Dart sales were 2103 units lower in January 2014 than in January 2013 after declining by 656 units in December. 

January sales of the Mazda 3, meanwhile, were already falling a year ago. Compared with 2012, January volume a year ago was down 12%. Compared with those results from two years ago, Mazda 3 sales last month were down 32%.

Sales of the Acura ILX, Buick Verano, Ford Focus, Subaru Impreza, Toyota Corolla, Volkswagen Golf, and Volkswagen Jetta all dropped, as well, last month. As a result, compact cars were down 6% in January 2014. Joining the Versa among subcompacts with falling sales were all rivals save for the Hyundai Accent and Kia Rio.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank small cars of all kinds – compacts, subcompacts, city cars, and more – any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • January 2015 • February 2014 • December 2013January 2013

Compact
January
2014
January
2013
%
Change
2014
YTD
2013
YTD

Change
1157
1558 -25.7% 1157 1558 -25.7%
3120
3660 -14.8% 3120 3660 -14.8%
16,828
14,524 15.9% 16,828 14,524 15.9%
5051
7154 -29.4% 5051 7154 -29.4%
12,003
16,161 -25.7% 12,003 16,161 -25.7%
21,824
21,881 -0.3% 21,824 21,881 -0.3%
15,326
12,174 25.9% 15,326 12,174 25.9%
4724
4408 7.2% 4724 4408 7.2%
6234
8074 -22.8% 6234 8074 -22.8%
900
2196 -59.0% 900 2196 -59.0%
9127
8979 1.6% 9127 8979 1.6%
5785
5896 -1.9% 5785 5896 -1.9%
826 -100% 826 -100%
22,753
23,822 -4.5% 22,753 23,822 -4.5%
1712
2649 -35.4% 1712 2649 -35.4%
9768
10,522 -7.2% 9768 10,522 -7.2%
Total
136,312
144,484 -5.7% 136,312 144,484 -5.7%

Subcompact
January
2014
January
2013
%
Change
2014
YTD
2013
YTD
%
Change
6587
7177 -8.2% 6587 7177 -8.2%
4162
4285 -2.9% 4162 4285 -2.9%
3122
3156 -1.1% 3122 3156 -1.1%
4240
3495 21.3% 4240 3495 21.3%
3162
2470 28.0% 3162 2470 28.0%
907
1543 -41.2% 907 1543 -41.2%
1170
1170
8524
10,270 -17.0% 8524 10,270 -17.0%
2467
2691 -8.3% 2467 2691 -8.3%
1005
2897 -65.3% 1005 2897 -65.3%
Total
35,346
37,984 -6.9% 35,346 37,984 -6.9%

City Car
January
2014
January
2013
%
Change
2014
YTD
2013
YTD
%
Change
1848
2408 -23.3% 1848 2408 -23.3%
1
257 -99.6% 1 257 -99.6%
166
295 -43.7% 166 295 -43.7%
521
481 8.3% 521 481 8.3%
Total
2536
3441 -26.3% 2536 3441 -26.3%

Sporty Hatchbacks
January
2014
January
2013
%
Change
2014
YTD
2013
YTD
%
Change
2493
2503 -0.4% 2493 2503 -0.4%
1821
1759 3.5% 1821 1759 3.5%
1358
2266 -40.1% 1358 2266 -40.1%
1107
1264 -12.4% 1107 1264 -12.4%
2034
2232 -8.9% 2034 2232 -8.9%
Total
8813
10,024 -12.1% 8813 10,024 -12.1%

Tall Hatchbacks & Crossovers
January
2014
January
2013
%
Change
2014
YTD
2013
YTD
YTD
% Change
2366
353 570% 2366 353 570%
1 -100% 1 -100%
13 -100% 13 -100%
729
729
8092
7382 9.6% 8092 7382 9.6%
1074
1416 -24.2% 1074 1416 -24.2%
111
111
1838
1350 36.1% 1838 1350 36.1%
402
536 -25.0% 402 536 -25.0%
3442
2361 45.8% 3442 2361 45.8%
1225
1267 -3.3% 1225 1267 -3.3%
592
624 -5.1% 592 624 -5.1%
4801
2764 73.7% 4801 2764 73.7%
Total
24,672
18,067 36.6% 24,672 18,067 36.6%

Source: Automakers & ANDC
* indicates a vehicle which is also shown in another GCBC segment breakdown.
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better, right? This explains why you’ll see the Encore and XV Crosstrek are listed with small SUVs, too, and the Acura ILX shown with mainstream cars is also displayed with luxury cars… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.

RECOMMENDED READING
Small Car Sales In America – January 2015
Small Car Sales In America – February 2014 YTD
Small Car Sales In America – December 2013 & Year End
Small Car Sales In America – January 2013
Top 20 Best-Selling Cars In America – January 2014
Midsize Car Sales In America – January 2014
U.S. Auto Sales Brand Rankings – January 2014