September 2012 U.S. Auto Sales By Brand


2011 Fiat 500 Sport white
September 2012 Was Fiat USA’s
Highest-Volume Month So Far

Forecasters suspected U.S. September auto sales would rise by a little less than 9% compared with September 2011, equal to an unsurprising 11% drop from August levels. In reality, the U.S. auto industry reported 13% gains.

Automakers which posted above average gains included mainstream brands like Toyota, Honda, Hyundai, Kia, Dodge, Volkswagen, and Subaru. Premium players like Lexus, Acura, and Audi did so also.

Click Either Chart For Larger View

No manufacturer posted a greater year-over-year improvement than smart’s 120% jump. 

No manufacturer suffered a loss as great as Mitsubishi’s 17% slide. 

Major players like Ford, Nissan, GMC, and Mazda all sold fewer vehicles than at this time last year. There are interesting factors at play, however. 

For example, Ford’s Fusion is in changeover mode, the Ranger is just about gone, and the C-Max wasn’t performing at full capacity in September. Also, Mazda’s 6 is dying off, but the 3 is selling like craaahzy.

U.S. luxury auto brand market share chart September 2012In case you hadn’t heard, you’re able to access specific model-by-model sales information through the first dropdown menu at GCBC’s Sales Stats home or, for non-mobile users, near the top right of this page. Later this afternoon GoodCarBadCar will also publish the September editions of America’s 20 best-selling cars, 20 best-selling SUVs and crossovers, and five best-selling trucks. 

Canada’s brand rankings post is also being updated right now.

Updated 4:28 PM AT 10/2/2012

Rank
Automaker
September 2012

Change
Year
To Date
YTD 
% Change
#1
Ford
167,652
– 0.1%
1,621,188
+ 5.6%
#2
Chevrolet
149,801
+ 1.5%
1,420,383
+ 4.9%
#3
Toyota
144,781
+ 41.1%
1,343,944
+ 31.6%
#4
Honda
102,845
+ 29.3%
950,685
+ 23.4%
#5
Nissan
82,462
– 2.4%
779,888
+ 11.1%
#6
Hyundai
60,025
+ 15.3%
539,814
+ 9.5%
#7
Kia
48,105
+ 35.1%
434,914
+ 18.4%
#8
Dodge
47,356
+ 18.2%
391,912
+ 13.5%
#9
Jeep
39,245
+ 10.3%
365,190
+ 20.2%
#10
Volkswagen
36,339
+ 34.4%
323,089
+ 37.2%
#11
GMC
33,192
– 0.01%
306,558
+ 3.9%
#12
Subaru
27,683
+ 32.2%
245,463
+ 25.5%
#13
Ram
26,414
+ 4.1%
219,360
+ 16.2%
#14
Mercedes-Benz
24,950
+ 6.5%
207,020
+ 13.4%
#15
Chrysler
24,850
+ 5.5%
241,466
+ 53.3%
#16
Mazda
24,135
– 5.4%
209,482
+ 9.5%
#17
BMW
21,761
+ 0.1%
186,397
+ 4.9%
#18
Lexus
20,386
+ 36.0%
170,990
+ 26.1%
#19
Buick
14,673
+ 7.9%
137,262
– 2.0%
#20
Acura
14,366
+ 43.5%
115,773
+ 29.9%
#21
Cadillac
12,579
– 1.3%
103,512
– 8.6%
#22
Audi
12,302
+ 26.5%
100,694
+ 18.5%
#23
Infiniti
9445
+ 11.4%
86,596
+ 20.0%
#24
Lincoln
6802
– 3.1%
63,880
– 1.5%
#25
Scion
6743
+ 75.7%
56,490
+ 50.2%
#26
Volvo
4977
– 1.3%
51,626
– 1.0%
#27
Mini
4899
+ 22.5%
48,531
+ 16.6%
#28
Mitsubishi
4806
– 17.2%
46,122
– 30.0%
#29
Fiat
4176
+ 50.6%
32,742
+ 136%
#30
Land Rover
3636
+ 3.3%
31,674
+ 23.5%
#31
Porsche
2736
+ 26.1%
25,015
+ 10.4%
#32
Suzuki
1921
– 5.5%
19,149
– 5.6%
#33
smart
1030
+ 120%
7311
+ 94.6%
#34
Jaguar
1004
– 9.6%
9550
+ 2.5%
#35
Maserati
269
+ 35.9%
1984
+ 16.4%
#36
Bentley
239
+ 58.3%
1644
+ 30.5%
—–
—–
—–
—–
—–
General Motors
210,245
+ 1.5%
1,967,715
+ 3.4%
Ford Motor Company 
174,454
– 0.2%
1,685,068
+ 5.3%
Toyota Motor Corporation
171,910
+ 41.5%
1,571,423
+ 31.6%
Chrysler Group
142,041
+ 11.5%
1,250,670
+ 23.9%
American Honda
117,211
+ 30.9%
1,066,458
+ 24.0%
Hyundai-Kia
108,130
+ 23.4%
974,728
+ 11.7%
Nissan USA
91,907
– 1.1%
866,484
+ 11.9%
Volkswagen Group *
51,616
+ 32.1%
450,442
+ 30.8%
BMW-Mini
26,660
+ 3.5%
234,928
+ 7.1%
Daimler AG
25,980
+ 8.7%
214,331
+ 15.0%
Jaguar-Land Rover
4640
+ 20.5%
41,224
+ 17.9%
—–
—–
—–
—–
—–
Total
1,188,899
+ 12.8%
10,900,131
+ 14.5%

Source: Automakers & ANDC 
* Excludes Lamborghini

Related From GoodCarBadCar.net
U.S. Auto Sales Brand Rankings – September 2013 YTD
U.S. Auto Sales By Brand – October 2012
U.S. Auto Sales By Brand – August 2012
U.S. Auto Sales By Brand – July 2012
U.S. Auto Sales By Brand – September 2011
Top 30 Best-Selling Vehicles In America – September 2012