August 2012 Top 30 Best-Selling Luxury Vehicles In Canada


2013 Volkswagen Touareg
The Volkswagen Touareg’s Price Ranges
From $48,875 To $64,390

The BMW 3-Series, Canada’s 17th-best-selling car in August 2012, was the country’s best-selling premium automobile last month. BMW’s X1, meanwhile, the third-best-selling luxury vehicle in July, fell to 18th spot in August as year-over-year volume slid 20%. 

BMW has struggled to supply some of its models of late as the model year changes. Fortunately for BMW’s Canadian dealers, the company’s most popular car was widely available in August 2012. The X1 still outsold Cadillac’s SRX, Mercedes-Benz’s M-Class, and the Volvo XC60 in August.

Canada Luxury auto brand market share chart August 2012
Canada Luxury Auto Brand Market Share
Click Chart For Larger View

Acura’s semi-premium image allows for comparisons with both proletarian Hondas and high-end Benzes. The brand’s value-oriented pricing and powerful incentives have driven sales forward at a 15% clip this year. Apart from the company’s two most offensive models – the offensively boring RL and just plain offensive ZDX – Acuras are either relatively high-volume luxury cars or relatively low-volume mainstream products. Among luxury cars, the RDX, MDX, ILX, TL, and TSX ranked sixth, seventh, twelfth, 15th, and 36th in August.

Conversely, Acura’s most obvious rival brand, Toyota’s Lexus division, finished the month of August with vehicles ranking third, 14th, 28th, 30th, 37th, and 57th. Acura sold 10,452 automobiles to Canadians in the first eight months of 2012, 878 more than Lexus managed.

Historical monthly and yearly sales figures for all these vehicles can be accessed through the first dropdown menu at GCBC’s Sales Stats home. Links to other key August best seller lists can be clicked at the bottom of this post.

Rank
Luxury Vehicle
August 2012
%
Change
Year To Date
YTD
% Change
#1
BMW 3-Series
1075 + 13.3% 6897 – 12.3%
#2
Mercedes-Benz C-Class
720 + 13.7% 7325 + 26.1%
#3
Lexus RX
718 + 52.1% 4607 + 8.8%
#4
BMW X3
531 + 32.8% 3024 + 1.2%
#5
Audi A4
508 + 13.6% 4047 + 6.2%
#6
Acura RDX
462 + 78.4% 3018 + 71.7%
#7
Acura MDX
442 – 37.3% 3363 – 3.7%
#8
Audi Q5
430 + 2.1% 3772 + 21.0%
#9
Lincoln MKX
401 + 8.1% 2701 – 2.5%
#10
Mercedes-Benz 
E-Class & CLS-Class
381 – 5.9% 2891 + 15.0%
#11
BMW X5
339 + 4.0% 2454 – 2.2%
#12
Acura ILX
318 —– 764 —–
#13
Mercedes-Benz GLK
313 – 34.2% 3382 – 7.3%
#14
Lexus ES
285 + 50.8% 1210 – 6.4%
T15
Acura TL
262 + 67.9% 2292 + 40.4%
T15
Infiniti JX35
262 —– 1392 —–
#17
Infiniti G
259 – 24.0% 2286 – 5.0%
#18
BMW X1
238 – 19.9% 3954 + 162%
#19
Cadillac SRX
235 – 26.8% 1944 – 11.2%
#20
Mercedes-Benz M-Class
225 + 75.8% 3802 + 95.3%
#21
Audi A5
223 + 68.9% 1405 – 6.0%
#22
BMW 5-Series
212 + 19.1% 1875 + 2.5%
#23
Volkswagen Touareg
204 + 102% 1229 + 8.8%
#24
Cadillac CTS
194 – 39.4% 1682 – 26.8%
#25
Land Rover
Range Rover Sport
163 + 24.4% 1079 + 15.8%
#26
Mercedes-Benz
GL-Class & G-Class
157 + 175% 1219 + 28.2%
#27
Volvo XC60
149 + 12.0% 1345 + 3.9%
#28
Lexus IS
141 – 45.6% 1356 – 10.2%
#29
Porsche Cayenne
138 + 76.9% 951 + 7.8%
#30
Lexus CT200h
137 – 24.7% 1112 + 39.7%

Source: Manufacturers & ANDC 
Red font indicates year-over-year declining sales 
GCBC qualifies all vehicles from Lexus, Mercedes-Benz, BMW, Acura, Cadillac, Audi, Infiniti, Lincoln, Volvo, Land Rover, Porsche, and Jaguar while also making exceptions for overtly premium cars like the Chevrolet Corvette, Nissan GT-R, Volkswagen Touareg, Hyundai Equus, and (reluctantly) the Hyundai Genesis sedan. Buick’s lack of anything truly high-end hinders its value-priced vehicles from qualifying as premium, despite the image Buick held in a previous era. Yes, this means the B-Class is eligible because of the S-Class; the A3 because of the R8, to an extent. Unfortunately the lack of data separating vehicle trim lines from one another (F-150 XL vs F-150 Platinum, for example) means vehicles like the GMC Yukon Denali and Jeep Grand Cherokee SRT8 aren’t included. None of this should lead you to believe the Chrysler 300 and Toyota Avalon and Buick Enclave aren’t luxurious, particularly as they’re viable competitors for true premium players.

Related From GoodCarBadCar.net
Top 15 Best-Selling Luxury Vehicles In Canada – August 2013
Top 30 Best-Selling Luxury Vehicles In Canada – September 2012
Top 30 Best-Selling Luxury Vehicles In Canada – July 2012
Top 30 Best-Selling Luxury Vehicles In Canada – August 2011
Canada Auto Sales By Brand – August 2012
Top 30 Best-Selling Vehicles In Canada – August 2012